Getting Your Website Listed On Directories

BY Mitch Larson ON November 27th, 2009

Trying everything to get your site to the top of search engines can be quite task. There are keywords to manage, websites to swap links with, and spreading word about your site through word of mouth on blogs and social networking sites. Another item on the list should be getting your site listed on several web directories.

Getting listed on these directories involves more than getting your website to appear on Google (anywhere except the first page, anyway). Directories are human edited, so you have to submit your site for review. Directories will not accept every submission, meaning that your site has a chance of being rejected. There are ways to decrease your chances of rejection, however, and a few of those are explained below.

The first thing you should do is learn about each individual directory. Each directory is different, from the way they categorize pages to the how long they allow your site description to be. Main categories are generally the same (News, Health, Shopping, etc.), but subcategories can vary widely between the different web directories. When you submit your directory, you should make sure it is in the most accurate category possible, which will not only increase your chances of getting a site listed, but will also increase the chances of someone clicking on the link that leads to your site. Keep in mind that there are directories out there that focus exclusively on a single topic, and if your site fits within that topic it can be well worth your time to submit for listing there.

Different directories also vary in how long your site description can be. Some allow only a few words, such as 30 or 40, while others give you freedom to use 200 or even 300 words, allowing you to write a more thorough explanation of the content on your site. Preparing descriptions of various length early on can make this aspect of the listing process much easier down the road.

The content of the site itself is also important, and the more unique and helpful it is the more likely a directory reviewer will accept your site into the listing. How unique your site is can be very important on some of the larger directories out there, as a site that is just like a dozen other sites already on the list will have less chance of being accepted.

Getting listed on a few of the larger, more popular directories will cause your site to appear on smaller directories as well. This is because larger directories, like the Open Directory Project, has parts of its directory replicated and copied for use by these smaller directories to fill up their categories, meaning that one submission on the ODP can be copied over a hundred times over the course of three or four months

Finally, you should know that several directories out there require payment for you to be listed, with some charging an annual fee while others operate on a pay-per-click basis.

Get a free link to your site - submit it for free to the Best LInks Around and Top Links link directories.

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